BuiltSearch is Australia’s leading online directory for the major construction industry.
BuiltSearch helps project managers, contract administrators and cost estimators find reliable and reputable contractors, consultants and suppliers that can handle major projects in the Tier 1, 2 and 3 space.
Discover below some of the many benefits of listing your company in BuiltSearch.
BuiltSearch Exposes Your Company To New Customers
The main goal of listing your company in BuiltSearch is to let people know about your product or services.
- Exposure is always good for business because it means that more people are aware of your products or services.
- There is also a chance that customers of your competitors will switch to your company instead.
- Exposure is good even to the people who are not yet looking for your services, to let them know that your company exists can increase the chances that they will seek your company once they start to need you.
BuiltSearch Increases Traffic To Your Website
In the online world, high traffic on your website means more people calling your company.
While not everyone who clicked on your website is a guaranteed customer, high traffic means you are being exposed to more potential customers. This is also good if you are confident that you have a great website.
You can gain a lot of customer interest once you have shown how professional your company is through the website.
There is also a likelihood that these people who visit your website will spread the word about your company to their friends and colleagues, thus, increasing the number of your potential customers.
BuiltSearch Is a Great Alternative To Traditional Advertising
A lot of companies rely on advertising to the point that it is everywhere in our lives.
From billboards to video ads, it is impossible to escape advertisements. While it is a very effective method of introducing your services to potential customers, not all companies can afford a big budget to advertise their products. Aside from that, a lot of people actually do not like ads because they claim they are intrusive.
Having your company listed on BuiltSearch is actually FREE and effective advertising that will not feel intrusive for your potential customers.
It is also a very effortless way to make sure that potential customers will hear about your company.
Your Listing Gives Off A Professional Appearance
Having a good looking website is always good to have.
However, to make your company look more professional, a strong online presence is a must. The first impression of your customer matters. If they see your company’s name on BuiltSearch, you give the impression that your website is professional. You can immediately gain their trust and loyalty. A lot of big companies nowadays have a professional website and that increases the likelihood of customers availing their services. While ranking high on search engines is always great, people tend to trust online directories more because they have checked the websites they put. Thus, people can trust that the websites listed are legitimate and can offer good services.
Being Listed in BuiltSearch creates Added SEO Benefits
Did you know having your company listed in BuiltSearch creates added SEO benefits? SEO is a digital marketer’s best friend.
Having an optimised website will increase the chances of your website being put on the results page of search engines such as Google or Bing.
There are many factors that affect your rankings on these search engines but one of the ways an online directory helps is through backlinks.
If your website is linked from other websites, especially reputable ones, it signals search engines that you have a good website. Because they aim to recommend good websites to their results page, it is always a good thing to have your company website rank high in their SERP or search engine results page. This brings in an organic audience that does not rely on ads or other similar services. Additionally, it will make your website appear more often on the first page of the results page.
This is an added benefit that will make your customers trust your brand more.
All of the efforts in putting your company’s name on everything will pay off once you see revenue coming.
Since you have more exposure to potential customers, they are more likely to avail of your services.
This is a good thing to have especially with the fierce competition with major companies today.
Since having a reputable website list you on an online directory, it increases the likelihood of the customers to go back and avail your services repeatedly.
Brand Recognition And Customer Trust
A lot of customers rely on reviews of reputable websites to trust your company.
This is a benefit that will increase the more online directories your company is included in. For businesses that want to be on top, it is important to increase brand recognition. If your company shows up on a lot of online directories when a potential customer is searching for services in your field of work, it is easier for them to trust your company. It also increases the chances of them seeking your company over your competitors.
Have Your Company Listed Today
The benefits listed above are just a few of a lot of benefits you gain from having your company listed in BuiltSearch.
- Listing your company in BuiltSearch is very easy to do!
- You don’t have to put in a lot of continuous effort.
- Once your company’s name is listed, you will start receiving the benefits that will make your business succeed.
At BuiltSearch, we aim to give your company the exposure it deserves.
We are proud to be the leading online directory for the major construction industry in Australia.